Buying Leads

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Buying traffic or leads is probably one of the most highly debated methods of generating sales.

Buying a lead is simply paying in exchange for a potential customer. You can find leads for sale all over the internet, but most of the time they don't have a good conversion ratio, if any at all. Creating your own leads always out performs buying someone else's.

Most people never think of it this way, but when you buy a lead your getting second hand traffic. Second hand traffic normally doesn't have good results.

Things to look for when purchasing leads:

Don't buy cheap leads. If they are selling you 10,000 leads for $20 then something's wrong.

Research the company. Ask others about their success, and check them with all available resources.

Always buy the cheapest package just to test them first. You can always buy more later.

Buying leads is not something I do. I don't want to pay a high markup for some else's traffic when I can generate my own for a much smaller price. Your own leads will achieve better results.

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